Purpose-Driven Organizations: Prioritizing 'Why' Over 'What'

Purpose-Driven Organizations: Prioritizing ‘Why’ Over ‘What’

In this session, we will delve into the significance of focusing on your purpose rather than just growing your business. Understanding and embracing the ‘why’ behind your efforts can inspire greater passion and drive, leading to more impactful and sustainable success. Discover how a purpose-driven approach can reshape your business strategy and enhance your overall satisfaction.

Learning Objectives

1. Explore the core values of your company and understand how these values influence your work

2. Create or refine a Purpose Statement to drive organizational focus and motivation

3. Understand the impact of a Purpose Statement on individual contributors and overall success.

Who should attend:

• Employees/Intrapreneurs who want to more closely align with their company’s Purpose
• Business owners wanting to re-evaluate/create their Purpose
• Entrepreneurs who want to get their Purpose right before starting a business
• People with a “side-hustle” who want to evaluate if they’re just doing it for more money

Cost: FREE for all to attend.

About Our Facilitator

Adam Unger is CEO of Accutech Systems Corporation (ASC) and has been working with ASC since 1999. Prior to becoming CEO in 2010, his roles included: Inside Sales, Director of Marketing, and COO. Adam is responsible for setting the vision for the company and developing long-term strategic initiatives. Adam leads the internal executive team and outside board of advisors. Since becoming CEO, Adam has led a corporate restructuring for growth, increased revenue nearly ten-fold (10x), re-branded ASC internally and externally, launched an innovative browser-based flagship product, and eliminated all debt. Adam graduated magna cum laude from Ball State University in Muncie, IN with a degree in Telecommunications with a Corporate Option. He also holds a Masters Certificate in Business Administration from Ball State University and graduated from Southeastern Trust School at Campbell University in Buies Creek, NC.